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Should I Buy a New Franchise or a Current Franchise?

We get asked quite a bit whether our members should buy an existing franchise or a new franchise.  The answer is not quite as straight as it appears. A new franchise usually requires longer hours and a huge focus on building the business.  In a new territory, the franchise us usually unproven and unknown.  This […]

What is SEO and SEM and Why are They Important?

Digital marketing has become a way of life for most companies.  SEO and SEM are key terms you need to know in the digital marketing arena. SEM stands for Search Enging Marketing.  These are keywords you can buy from Google to stear customers to your website. SEO stands for Search Enging Optimization.  This means how […]